Job Description
We are looking for a Marketing Analyst who’ll research and identify ways to build our brand and acquire new clients.
Marketing Analyst responsibilities include tracking advertising costs, researching consumer behavior and exploring market trends and opportunities. To be successful in this role, you should have experience with PPC campaigns and be comfortable with processing and analyzing marketing data.
Ultimately, you will help us ensure we spend our marketing budget efficiently and we target our audience through successful campaigns.
Job Responsibilities
Analyze sales funnels and customer intent
Measure ROI of online and offline advertising campaigns
Report on marketing KPIs like leads, conversion rates, website traffic and social media engagement
Track email campaign metrics (delivery, open, click-through rates)
Monitor budget distribution and performance of paid ad campaigns
Conduct competitive research and analyze benchmarking data
Recommend website and campaign optimizations
Research and implement marketing tools to support our promotional projects (automation software, social media scheduling etc)
Work closely with sales and marketing teams to identify opportunities for new client acquisition
Employment Type
Part time
Industries Hiring For
Business Owner
Skills Required
Branding
Career Level
Entry level
Desired Salary
$25,000 - $40,000
Education Level
High School (Secondary Education)
Desired Job Appeal
Base Salary
Company Culture Preference
Start-Up / Free Spirit
Management Style
Respected Professional
Work Schedule
Traditional / 9 to 5 Office